A Question of (Writing) Voice: How to Strengthen It, How to Shape It


Sonia Simone got a fascinating question on Twitter: How do I handle a mismatch between my writing voice and my company’s writing voice? Is there any way to reconcile?

Voice is one of those things writers obsess over — how to make it stronger, clearer, more distinctive. Voice is what makes your writing different from anyone else’s — while still getting your point across.

Your writing voice can be your greatest strength as a content creator, or your greatest barrier to successful communication.

In this 16-minute episode of Confessions of a Pink-Haired Marketer, host Sonia Simone talks about:

  • Her thoughts on how to make your voice stronger
  • How to use a journal (Sonia’s preference is paper & ink) to build your writing voice
  • That line between being professional and just being dull
  • The role of a strong voice when you’re writing for an organization
  • How editing makes you 100 times more brilliant than you really are
  • The difference (as Sonia sees it) between healthy controversy and tiresome drama

Click Here to Listen to

Confessions of a Pink-Haired Marketer on iTunes

Click Here to Listen on Rainmaker.FM

About the author


Rainmaker.FM is the premier digital marketing and sales podcast network. Get on-demand business advice from experts, whenever and wherever you want it.

The post A Question of (Writing) Voice: How to Strengthen It, How to Shape It appeared first on Copyblogger.


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